Despite laying off hundreds of employees in recent months, designer Max Azria showed 3 of his labels at New York Fashion Week.

There where shows for BCBG, the household contemporary label of the brand. As well as Herve Leger and the more fashion forward Max Azria.

BCBG Fall 09

On a side note, BCBG stands for the French phrase,

“bon chic, bon genre,” meaning, “good style, good attitude.”

Herve Leger Fall 09

A phrase can agree on and live by here at CakeNotCoke.com!